Why should i professionly stage?
Staging is a marketing strategy involving property preparation and visual merchandising, the same strategy that large retailers use to get their customers to BUY. They understand that most purchases are made once the customer has emotionally connected with the product.
How much does home staging cost?
Home staging fees vary depending on the scope of each project. However, home staging almost always costs less than the first price reduction and in many cases, less than one month’s carrying costs.
An investment in staging can cost as little as a few hundred dollars for a consultation to several thousand dollars for staging services, furniture and accessory rentals or purchases, and minor repairs and updates, such as repainting and updating lighting and plumbing fixtures and cabinet hardware. The fees also depend upon the size and condition of the home, how much work the owner is willing to do themselves, and the price point of the home. Remember, staging is an investment, not an expense, which has been proven to get your home sold sooner, thereby saving money on mortgage, taxes, utilities, and maintenance expense.
Staging doesn’t have to be expensive. Stagers can work with budgets to help the seller gain maximum effect dollar for dollar. Staging is an investment to help the seller retain equity. When a home is properly prepared and appealing, buyers don’t look for concessions and may even bid over the list price at times.
Almost always the investment in staging is less than the first price reduction, not to mention less time on the market.
Home staging fees vary depending on the size, condition of the home, how much work is the homeowner willing to do. Getting your home market ready can cost as little as a few hundred dollars for a consultation to several thousand dollars for staging services that include furniture and accessory rentals or purchases, minor repairs and updates, such as repainting and updating lighting and plumbing fixtures and cabinet hardware. Stagers can work with budgets to help the seller gain maximum effect dollar for dollar. Staging is an investment, not an expense, which has been proven to get your home sold sooner, thereby saving money on mortgage, taxes, utilities, and maintenance expense. An investment in staging
Why should I home stage?Decorating, by its very nature, is ad hoc. It is more an art form than a science. However,
staging is not decorating. Staging is about appealing to the masses, not customizing to the
single customer. Therefore, by nature, it should be more science than art.
HSR’s FEEL HOME philosophy takes scientific and general decorating principles
While a total kitchen and/or bathroom remodel may be unnecessary prior to selling, the reasons you want to at least do some updates like painting, new carpeting, floor refinishing and changing out lighting and plumbing fixtures is to 1) first, eliminate the turn-off that buyers will have once they step into the space, and 2) to improve the space enough so that buyers feel they can move in and wait awhile prior to doing their own updates. And things as simple as repairs need to be done so that buyers don’t make a mental checklist and offer a lower selling price.
There are things you can do that do not cost anything. You can use what you already have. Often the main things needed are to de-clutter; depersonalize; organize; pare back on furniture and accessories; and reposition existing furniture, accessories and artwork for better balance and flow. However, we recommend that a home stager be brought in for at least a home staging consultation. For a few hundred dollars investment, the home stager will provide you with professional advice on what exactly needs to be done to get your home in show-ready condition.
Even homes in mint condition can reap the benefits of having a Staging Professional assess the home as it is very difficult to be subjective about something as personal as you own home and see it through a buyer’s eyes. If a home feels too personal to the homeowner the buyers will feel like visitors and not be able to envision themselves in that home.
ome staging is an investment, and in fact it is the best short-term investment a home seller can make. For most people, their home is the most valuable financial asset they own. Maximizing the return on the sale of this asset is one of life’s most important financial objectives.
When deciding whether or not you should invest in home staging, consider the following:
a) your monthly carrying costs, (which are an expense); and
b) the interest on a 12-month CD at your local FDIC insured financial institution (which is an investment).
An investment in professional staging is the savvy financial decision, and the question should be, “how much will it cost if you don’t stage?”
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Why can’t I let the buyer fix or change the house to their liking after they buy it?
While a total kitchen and/or bathroom remodel may be unnecessary prior to selling, the reasons you want to at least do some updates like painting, new carpeting, floor refinishing and changing out lighting and plumbing fixtures is to 1) first, eliminate the turn-off that buyers will have once they step into the space, and 2) to improve the space enough so that buyers feel they can move in and wait awhile prior to doing their own updates. And things as simple as repairs need to be done so that buyers don’t make a mental checklist and offer a lower selling price.
Today’s buyers want a move-in-ready home that they don’t have to do anything to but literally move their things in and keep their life rolling along. The old way of “just give them a credit” is not what today’s buyers are interested in. People are over-scheduled and stressed out, busy with work and family, not to mention most do not have the skills nor have the time to spend working on their home in the little free time they do have. They want to be able to enjoy and relax in the home they have just purchased.
The buyer may have also put all of their finances into purchasing the home so there may not be a budget left for “fixing up” leftover issues from the previous homeowner. So it’s definitely to the seller’s advantage to take as many negative issues as possible out of the equation when offering their home for sale.
When you leave items such as fix-ups and repairs to be passed along to buyers, they almost certainly will over estimate the cost of the work and lower their offer, if they make an offer at all. It is usually more economical for the seller to handle the necessary work in advance